DOUBLESTAR RANKS FIRST OF “2017 TOP 10 BRANDS OF CHINA TIRE INDUSTRY”

On December 28, 2017, the "2017 Chinese Brand Annual Awards" was held in Beijing. During the conference, thirty-five enterprises were awarded as “The Industrial Annual No.1 Brand”. In the tire industry, Doublestar won the annual No.1 Brand. The official organizers of this campaign are the World Executive Group and World Brand Lab.

The Tire World has known that the “2017 Top 10 Brands of China Tire Industry” was released in this conference.

The Top 10 tire brands are Doublestar, Linglong, Aeolus, Chaoyang, Triangle, Sailun Jinyu, Doublecoin, Chengshan, Chengshin, Wanli. Among the Top 10, 5 brands are from Shandong Province while others are respectively from Henan, Zhejiang, Shanghai, Fujian and Guangdong Province. The Top 3 brands are same to last year, which are Doublestar, Linglong and Aeolus. The ranking of Sailun Jinyu has risen from No.9 to No.6.

As is known to all, the World Brand Lab is an international professional brand research institute, whose chairman is Professor Robert A. Mundell, the Nobel economics winner in 1999 and the “Father of the Euro”. The research result of this institute is the important basis for the evaluation of intangible assets in the process of enterprises mergers and acquisitions.

(Original from tireworld.com.cn)

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